HEC Paris - The iconic toile de Jouy makes its debut on campus
November 19, 2024 | Love Stories
To enrich the HEC Paris textile collection, we added a touch of heritage with the integration of the "toile de Jouy" motif, a true symbol of Jouy-en-Josas, where the campus is located.
Each piece, designed in collaboration with the HEC team, combines tradition and modernity, creating a unique visual and emotional link between students, alumni and their institution.
This bold choice reinforces HEC's identity while offering an instantly recognizable design. The result? An iconic collection that unites and inspires the HEC community, from first-year students to alumni.